Vital Sports Group
WORK + ROSTER

The athletes.
The brands.
The work.

Selective by design. Founder-executed. End-to-end across athlete representation and brand campaign delivery.

THE ACTIVE ROSTER

Hand-picked. Hand-built. Handled.

BY INVITATION ONLY
Ramel Bethea, The Citadel
D1

Ramel Bethea

The Citadel

Kyran Oliver, Southern University
D1

Kyran Oliver

Southern University

Cameron Kelly, Northwestern State
D1

Cameron Kelly

Northwestern State

Currently acceptingThe next
athlete.
Apply →
WHAT WE DELIVER

End-to-end execution. One point of contact. Real ROI.

01

Single-athlete brand deals

End-to-end deal sourcing, contract negotiation, content production, and reporting for a focused brand-athlete fit.

02

Multi-athlete activations

Curated rosters of Vital athletes for product launches, regional rollouts, and category-defining campaigns.

03

Event sponsorships

High-school all-star games, college showcases, and grassroots events where brands reach athletes before everyone else does.

04

Long-term ambassador programs

Sustained athlete partnerships built around story, not one-off posts. Reporting + IP rights handled cleanly.

BRAND CAMPAIGNS

The receipts behind every signing.

Every Vital athlete inherits these brand relationships. Below is the work, by the campaign.

08 BRANDS
Under ArmourAll Academic All-Star Game activation
New BalanceHigh School partnership program
PumaAthlete campaign
NikeEYBL · grassroots program
Buffalo Wild WingsMarch Madness content series
HOTWORXAthlete campaign
24 Hour FitnessContent + activation
Bally SportsInfluencer commercial
FOR ATHLETES

Think you're a fit for the Vital roster?

We say no to most applications. The roster stays small for a reason.

Apply
FOR BRANDS

Have a campaign in mind?

One conversation tells you whether there's something to build.

Start a Conversation
For BrandsApply →